Published September 2026
Accurate Box Company was recently featured in Nation’s Restaurant News with the article, “Catering Is a Fast-Growing Revenue Channel. Is Your Packaging Ready?” The piece examines how the QSR catering market, projected to nearly double by 2035, is changing the role of packaging from an afterthought into an important part of brand and operational strategy.
Here are a few highlights from the article:
The Catering Opportunity
A catering order has multiple impressions at once, with many employees experiencing it for the first time at a corporate lunch, event or meeting. The workplace has become the primary setting for brand discovery, with 96% of workplaces trying a new restaurant last year. More than half of those employees who tried the food went on to order from it personally, and again, over half of those recommended it to friends and family.
Packaging Doing All the Work
Once you complete a large catering order, the food leaves your restaurant and the controlled environment you created, from the seating, lighting, music, to decor. Your packaging ends up completely replacing this in-dining experience and becoming the main face of your brand. As a result, premium packaging can provide memorable brand recognition and build loyalty to the company.
Read the full article on Nation’s Restaurant News to learn how QSR and fast casual brands are turning catering into a competitive advantage.
About Accurate Box Company
Accurate Box Company is one of the largest, family-owned manufacturers of custom high-graphic corrugated packaging in the United States. We specialize in offset lithography and have the ability to print 7 colors plus a UV coating in a single pass on both small and large runs. We are experts in creating high-quality packaging for the club store, e-commerce, and quick-service food industries. In business since 1944 and women-owned since 1998, Accurate Box manufactures in New Jersey and ships competitively throughout all of North America.
